Alberta Ferretti Spring 2018 Ad Campaign


Alberta Ferretti knows how to create a fantastic advertising campaign. The luxury Italian fashion label received our forum’s seal of approval last season with a captivating Tim Walker campaign and the season before that, pulled off a stellar Steven Meisel-shot offering. Ferretti’s latest is no different as the brand moves on to photographer Mario Sorrenti for Spring 2018. Models Vittoria Ceretti, Cara Taylor and Binx Walton appear together in several images and solo in others, all styled by Carine Roitfeld.

Alberta Ferretti S/S 2018 : Vittoria, Cara & Binx by Mario Sorrenti


Once again, members of our forums sang Alberta Ferretti’s praises. “Sleek, simple, gorgeous. All three girls looked beautiful but that first shot (above right) of Victoria — my God, that is mesmerizing,” exclaimed ash92 upon checking out the campaign.

“Some lovely shots in here, great cast as well,” anlabe32 approved.

“God, Vittoria just photographs so beautifully, doesn’t she? However, saying that, I think all the girls work wonderfully as a trio here and every element works nicely together as a whole. I certainly do admire how fresh and clean the images feel for a spring/summer campaign as we’re heading into a new year!” said vogue28.

Also an admirer was forum member Zposen: “It’s nice to see Binx with a softer more feminine vibe.”

TaylorBinque agreed, writing, “The campaign is nice and inoffensive. The first shot of Vittoria is divine. Also, Binx is really convincing me with her soft side. She completely pulls it off. A testament of a good model.”

“Binx is the clear star of the campaign. So chic and sleek,” noted pollyanna90.

“Cara Taylor is the whole campaign, wow,” Growl argued, giving his favorite a shout out.

“All three girls are stunning in their own ways, wow. Yes, this is a very simple campaign but their beauty makes up for it,” applauded bluestar.

Alberta Ferretti S/S 2018 : Vittoria, Cara & Binx by Mario Sorrenti


See more from the campaign and voice your own opinion here.


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