Why Centella Asiatica Is All the Rage in Beauty Right Now

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If you’ve noticed centella asiatica — aka tiger grass, aka gotu kola, aka Indian pennywort — popping up in your beauty products, you’re not alone. The herb known by many names has become the It ingredient for 2018, mainly due to its restorative properties. There’s even a legend of Asian tigers rolling in centella asiatica to heal battle wounds.

Actually, centella asiatica has been proven to aid in skin recovery, making it a prime pick for combating redness or irritated skin. But it doesn’t stop there. It also builds collagen, stimulates cell growth and even improves circulation. Why is the herb such a multitasker? Because it’s rich in antioxidants, amino acids and phytochemicals. Plus, it’s antimicrobial.

That explains why we’re suddenly seeing the wonder ingredient in everything from serums to foundations to hair products. Even big name brands like L’Oréal Paris, Lancôme and Kiehl’s are getting in on the action.

Want to see if the hype is real? Here are 11 products boasting centella asiatica as the key to fix all your beauty woes.

[ Next: Meet Arbutin, Beauty’s New It Skin-Brightening Ingredient ]

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